As a freelance graphic designer for NorthWest Auto Group, I created a suite of marketing materials supporting promotional campaigns for West Edmonton Volkswagen and North Edmonton Kia. My work focused on the 2025 Kia Niro PHEV campaign and the Trade-In Trade-Up event, developing cohesive visuals that communicated vehicle features, promotional pricing, and dealership incentives across multiple platforms.

Working primarily in Adobe Illustrator and Photoshop, I designed a variety of digital and print assets including email banners, Meta ads and stories, payment promotion graphics, posters (CMYK), and large-format highway banners. Each piece was built to maintain brand consistency while optimizing readability, hierarchy, and visual impact across email, social media, and out-of-home advertising. The campaign assets helped support dealership marketing efforts by delivering clear, engaging visuals that showcased new inventory and promotional offers.

Tools: Adobe Illustrator, Adobe Photoshop
Deliverables: Email banners, Meta ads & stories, payment graphics, posters (CMYK), highway banners
Campaigns: Kia Niro PHEV Launch, Trade-In Trade-Up Event (2025)